what is a landing page?
Here's What they are and How to Utilize them
A landing page is a standalone web page, that's reached, after a click, either from an email, ad or other online marketing resources.
They're a crucial part of online marketing and they're designed to encouraged users to take a specific action.
One of the most popular types of landing pages is the B2B lead generation landing page, whose purpose is to capture leads and contact information.
They're not a part of a website's established navigation and are used for specific marketing campaigns.
common uses
Individual Profile
Individual Profile
Individual Profile
If you are hard to find on a multi location or multi representative site - having a landing page that is all about YOU - drives traffic to YOU
Lead Magnets
Individual Profile
Individual Profile
Capture emails with freebies like eBooks' or checklists.
Ad Campaigns
Individual Profile
Product/Service Promotions
Match landing page to ad content for higher conversion.
Product/Service Promotions
Product/Service Promotions
Product/Service Promotions
Highlight one product or service with a strong CTA.
Event Signups
Product/Service Promotions
Service Inquiries
Collect registrations for local events, webinars or launches.
Service Inquiries
Product/Service Promotions
Service Inquiries
Encourage bookings or consultation requests. Or, for a prospect to reach out to learn more.
Special Offers
Waitlists & Launches
Waitlists & Launches
Promote time-limited deals or discounts.
Waitlists & Launches
Waitlists & Launches
Waitlists & Launches
Build early interest and collect signups.
Segmented Traffic
Waitlists & Launches
Segmented Traffic
Send visitors to pages based on their intent.
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